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DI Target Markets

"Sell income protection? Where would I start?" We've heard that from many producers and want to help you get started with some tips to make it as easy as possible. First, you can start by looking at your existing block of business. Think about clients who are:

  • Ages 30-55
  • Earning at least $75,000 per year
  • In an occupation with little to no manual duties

There are also several of these occupations that are part of our Select Professional Program. This means they're eligible for higher benefit amounts as compared to their peers in other occupations earning the same amount.

Important Information

The links to the named resources are provided as a courtesy and is not intended to be an all inclusive list. Display of a name or website is not intended to represent endorsement, affiliation, or sponsorship of any company, product, or service by Principal®.

For producer information only. This summary is not a complete statement of the rights, benefits, limitations, and exclusions of the coverage described here. For cost and coverage details, contact your Principal representative.


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