Thought Capital – Individual Life Insurance
The Principal is focused on delivering competitive life insurance solutions that provide exceptional value for you and your clients. We are committed to the industry and you can rely on us, through shifting markets and consumer trends, to keep you abreast of the information impacting the marketplace today.
How Priorities Align with Practices (BB10316)
Small business owners identify business protection as their No. 1 goal, so why do only 34 percent of them have adequate coverage in place to support their objectives? Learn about industry-wide trends that may lead to new opportunities in this market.
Infographic: How Priorities Align with Practices (LH142)
A visual way to demonstrate the priorities of business owners and the actions they have taken to-date.
Infographic: Business Continuation (LH143)
A visual way to show how business owners have a lot to consider when planning for transitioning out of their businesses.
Millennial market profile (LH159)
Learn key insights to better understand and market to the older millennial market.
Life Insurance in Qualified Plans Position Paper (BB10568)
Looks at the position of The Principal related to the issuance of life insurance policies inside qualified retirement plans.
- Lifehealthpro.com features "The living benefits of life insurance: Eye on 2 riders", an article by Greg Linde, VP of individual life for The Principal®.
- Lifehealthpro.com features "How to build a diversified life insurance portfolio for your clients", an article by Greg Linde, VP of individual life for The Principal®.
- Insurance Innovation Reporter's March 25 issue includes "New Lease On Life: How Technology is Boosting the Sale of Life Insurance and Annuities" an article featuring Greg Linde, VP of individual life for The Principal®.