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Make LIAM a success with these exciting resources


September is Life Insurance Awareness Month (LIAM). What better time to talk to clients and prospects about the benefits of life insurance?

We offer a variety of tools to help you make the most of this opportunity. Visit principal.com/LIAM for new and updated resources, including:

  • Email campaigns
  • Social media posts
  • Videos
  • Life Happens materials featuring returning spokesperson Danica Patrick
  • And more

Let’s connect. Contact the National Sales Desk at 800-654-4278, or your Life RVP.

For financial professional use only. Not for distribution to the public.

Insurance products issued by Principal National Life Insurance Co (except in NY) and Principal Life Insurance Co. Plan administrative services offered by Principal Life. Securities offered through Principal Securities, Inc., 800-247-1737, Member SIPC and/or independent broker/dealers. Principal National, Principal Life, and Principal Securities are members of the Principal Financial Group®, Des Moines, IA 50392.


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